AiM
Brand
Eshop
Studio
AiM, brand with characteristic image of a rabbit captured in its logo. Oversized silhouettes, focus on detail, symbolism, unique graphics and sense of absurdity are all common elements of the language the brand boldly communicates. The disruption of stereotype, the feeling of freedom and uniqueness are emotions this brand wants to evoke and bring to its owners.
Women clothes
Casual
Evening
One size
Unisex
Men clothes
Casual
One size
Unisex
Accessories
Belts
Jewelry
Women
Meets sustainability criteria
How we evaluate
Opening hours
Individually by agreement via email and social networks IG and FB.
About Us
AiM, brand with characteristic image of a rabbit captured in its logo. The name itself ´AiM´is a play on words, with many potential meanings. Oversized silhouettes, focus on detail, symbolism, unique graphics and sense of absurdity are all common elements of the language the brand boldly communicates. The disruption of stereotype, the feeling of freedom and uniqueness are emotions this brand wants to evoke and bring to its owners. Behind this aesthetics is a designer Michaela Hriňová. Michaela´s vision for freedom clearly translates and communicates through her design. According to her life philosophy, „we should´t be afraid of standing out from the crowd, and doing things differently in life. Not just in an attempt to succeed, but also for the sake of new experience and the new journey such approach can bring to us.“